The Project

True North Project is a modern mystery school, community incubator, and cultural accelerator planting the seeds of a new era—the Regenassaince.

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Regenassaince

A cultural, ecological, and spiritual rebirth that fuses regeneration and renaissance—awakening sovereign souls, rekindling the sacred, and cultivating human flourishing and harmony with the Earth.

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Rooted in the red desert of Southern Utah and growing through a network of aligned creators, True North is a holacratic collective devoted to personal and cultural transformation. We fuse cutting-edge wellness modalities, rites of passage, visionary storytelling, and liberating community structures to empower individuals and ignite cultural evolution.

Rather than top-down control structures, we practice collective stewardship—aligning around our mission while empowering individuals to lead within their areas of genius. As a holacratic collective, we are designing systems of localization while aligning with planetary purpose.

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Holacracy

A decentralized, purpose-driven organization where authority is distributed, decisions are made collaboratively, and individuals are empowered to express their unique gifts in service of the whole.

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Mission

To create liberating structures of healing, discovery, and transformation—catalyzing a Regenaissance through wellness, community, and art.

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We guide individuals on the path from ego to soul, awakening their unique purpose through transformative modalities, ancient wisdom, and soulcraft—inner work.

We nurture localized, regenerative communities rooted in trust, reciprocity, and collective stewardship.

We design and build the physical, digital, and cultural structures needed to support a soul-centric, eco-aligned civilization in harmony with the Earth.

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Soul

Your unique ecological niche in the great web of life—the one-of-a-kind gift you are born to embody and offer to the world.

[i.e. Ikigai, Dharma, Daemon]

“The greatest conversation you could have with the world—the Truth at the center of the image you were born with.” - David Whyte

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Vision

We envision a protopian age of a soul-centric civilization, powered by the unique purpose of sovereign creators and rooted in collective wisdom and stewardship.

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Art by Amanda Sage

Art by Amanda Sage

The Problem

This project is not a luxury, but a necessary blueprint for guiding individuals back to health, connection, and reciprocity. Our civilization and the more-than-human community hang in the balance.

True North was born in response to an unfolding meta-crisis that ****ravages our precious planet.

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Meta-Crisis

The interconnected crises of health, meaning, and ecology —emerging from a materialistic paradigm of separation that treats the body as machine, the soul as superstitious story, and nature as merely resource to exploit.

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Health Crisis

We are sick, infertile, and obese.

Industrialized food, environmental toxicity, and corporate medicine have created a silent epidemic of desperation.

In the U.S. today, **6 in 10** adults live with at least one chronic condition, **1 in 6** are infertile, and 2 in 5 are obese.

70% of deaths are caused by chronic illnesses, but instead of preventing them, 90% of healthcare spending goes toward managing their symptoms.

Meaning Crisis

We are lonely, depressed, and nihilistic.

Despite unprecedented digital connectivity, [1 in 5 U.S. adults](https://www.crossrivertherapy.com/research/loneliness-statistics#:~:text=A large portion of the,did prior to lock downs.) reports feeling lonely on a daily basis, highlighting pervasive isolation.

Mental health challenges continue rising, with suicide becoming a leading cause of death among youth.

Shifting away from traditional religious institutions has left many without communal rituals and shared values, creating a vacuum of meaning and purpose.

Ecological Crisis

We are ushering in the apocalypse.

We are now living through the Earth’s sixth mass extinction, with wildlife populations declining by 69% since 1970 and 1 million species are at risk.

Climate instability is escalating—2023 was the hottest year on record, and we're now exceeding multiple planetary boundaries.

Despite overwhelming scientific consensus about our planetary crisis, humanity continues racing toward catastrophe.

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The Soul-ution

We are living through a pivotal moment in history—a time that Earth-elder JoAnna Macy has called the Great Turning—a transition from an ego-centric life-destroying society, to a soul-centric civilization rooted in regeneration, reverence, and interbeing.

This is the transition—Regenaissance—that True North Project is here to catalyze.

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We are telling a new story of interbeing, gathering together a regenerative tribe, and embarking on a collective journey of soul initiation.

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A New Story

Consciousness and culture are shaped through symbol, image, and narrative.

Drawing from the sages of all ages, we tell a new story of interbeing that inspires individual and cultural evolution.

As the cartographers of the regenaissance, we utilize visionary art, storytelling, and immersive experiences to chart a course to the more beautiful world our hearts know is possible.

The Tribe

Research from the Blue Zones indicates that active participation in community and purpose-driven groups can add between 4 and 14 years to an individual's lifespan.

It’s time to remember our deep roots as tribal primates, heal our wound of separation, and gather the tribe.

We catalyze localization with spaces for authentic connection, collaboration, and belonging.

Soul Initiation

The Journey of Soul Initiation is a transformational process where individuals discover their true purpose through deep inner work.

This journey culminates in a unique offering that serves the greater whole.

When many undergo this process together, it becomes a collective rite of passage—shifting society from ego-centric adolescence to a soul-centric adulthood.